Google Ads
Your deals to Google Ads, with the real amount.
Since October 12, 2026, HubSpot's built-in Google Ads events send a fixed value. Ledion sends each deal's actual amount and currency through Google's Data Manager API, from any contact or deal workflow you build.
HubSpot built-in, Google
DealSent to Google
- $4,000$5,000 (fixed)
- $90,000$5,000 (fixed)
- $12,500$5,000 (fixed)
Ledion
DealSent to Google
- $4,000$4,000
- $90,000$90,000
- $12,500$12,500
What HubSpot sends today
Lifecycle stage changes and form submissions, with one fixed value per event. HubSpot's help page: "The Use the Deal amount option is no longer available."
What Ledion sends
| API | Data Manager API, Google's route for offline conversions since June 2026 |
|---|---|
| Trigger | Any contact or deal trigger |
| Value | The record's amount and currency |
| Match keys | GCLID (or GBRAID or WBRAID), plus hashed email and phone (enhanced conversions for leads) |
| Duplicates | One stable transaction ID per conversion |
| Window | Clicks up to 90 days old. Matches on email or phone only: up to 63 days |
| Test mode | Send test uses Google's validate-only mode, so nothing is recorded |
| Result | Google accepts an upload first and judges it later. Ledion checks back and shows the final verdict in Activity |
Setup
- In Google Ads, create an "Import from clicks" conversion action, or use one you have.
- Add Ledion's service-account email as a user with Standard access.
- Enter your 10-digit customer ID in Ledion and pick the conversion action.
Good to know
- A new conversion action needs 4 to 6 hours before its first upload.
- Give Ledion its own conversion action, so nothing double counts with HubSpot's events. Start it as Secondary for 2 to 3 weeks, then make it the primary one for bidding.
- Turn on enhanced conversions in Google Ads so email and phone can match.
- Conversion actions that count one conversion per click reject GBRAID and WBRAID.
The first 10 companies use Ledion free until it's listed on the HubSpot App Marketplace, then pay $79 a month for Pro, for as long as they stay.